Full-Service Advertising & Digital Marketing Built to Grow Brands

For 30+ years, ADsource has helped small and mid-sized businesses turn fresh creative and smart strategy into measurable growth — across branding, digital, web, and signage. One partner. Every channel. Real results.
The Problems We Solve

If any of this sounds familiar, you're
not alone — and you're not stuck

Every business we work with is fighting one of these battles. We’ve built our agency around solving them.

Spending on marketing without a clear way to track what's actually working.

A brand that feels dated and no longer matches where the business is today.

Inconsistent listings across Google, Apple Maps, Yelp, and dozens of other directories.

Ad campaigns running on autopilot with no one watching what's wasting budget.

Juggling 5 different vendors for web, ads, social, signage, and design.

A website that doesn't convert the traffic you're already paying to send to it.

Social channels that go quiet for weeks — or post content that doesn't drive business.

An owner wearing the marketing hat on top of every other hat in the business.

How We Fix It

We act as an extension of your team, optimizing every marketing channel to build the brand and drive the revenue.

Branding

Build a brand that sticks. Logos, messaging, and strategy that tell your story and grow your reach.

Signage & Menu Design

Signs that sell. Custom monument signs, window graphics, and branded menus that grab attention and guide customers to action.

Website Design & Hosting

Clean, responsive websites that reflect your brand and turn visitors into loyal customers — with SEO, content, and maintenance built in.

Email Marketing

Keep your audience engaged with consistent, on-brand campaigns that drive repeat business and measurable revenue.

Google Ads

Drive traffic and conversions with strategic PPC, display, geofencing, and remarketing — managed end-to-end.

Social Media & Ad Management

Strategic content and targeted ad campaigns across Facebook, Instagram, and LinkedIn — with monthly reporting that proves the impact.

Listings & Reputation

Make sure your business shows up accurately everywhere it matters — with synced listings across 200+ platforms and active review management.

Strategy & Consulting

Not sure where to start? We audit your current marketing and build a custom roadmap to grow the business in 12 months.

Stop juggling vendors. Start growing.

Book a free 30-minute strategy call. We’ll audit what’s working, what’s wasting your budget, and show you the exact path to grow your brand and revenue.
Our Process

How we transform your marketing

A proven 4-step framework refined over 30+ years of growing brands across dozens of industries.

01

Week 1
Discovery & Strategy
We audit your current marketing, analyze your competition, and identify the growth opportunities specific to your business and market.
Key Deliverables

02

Week 2-4
Brand & Foundation
We build or refresh your brand identity, messaging, and core assets so everything from your website to your front door tells one consistent story.
Key Deliverables

03

Week 5-8
Launch & Activation
We launch coordinated campaigns across every channel that matters — digital ads, social media, email, and local SEO — all aligned to one strategy.
Key Deliverables

04

ongoing
Optimize & Scale
We continuously test, measure, and refine based on real data — reporting back monthly so you always know what’s working and where the next dollar should go.
Key Deliverables

Ready to get started?

Book a free 30-minute strategy call. We’ll walk you through exactly how this process would work for your business — no pressure, no obligation.
No long-term contracts. Just honest advice from a team that’s been doing this since 1993.
Free Listing Scan

Is your business findable everywhere customers search?

Get a free scan of your listings across 200+ platforms in 30 seconds.
Inconsistent name, address, or phone data hurts your local search ranking — and we’ll show you exactly where you’re missing.

Why listing consistency matters

Consistent NAP Data

Your Name, Address, and Phone synced identically across every major platform.

Review Monitoring

Track and respond to reviews from every platform in one dashboard.

Better Local SEO

More accurate citations means higher local search rankings and visibility.

Automated Updates

Change hours, photos, or info once — synced everywhere instantly.

Takes 30 seconds. We’ll show you exactly where you’re missing.

Just a few of the 200+ platforms

We manage your presence across every major directory, GPS app, search engine, and review site customers actually use.

+184 more platforms

200+

Listing Platforms Synced

100%

NAP Consistency Guaranteed

24/7

Automated Monitoring
Branding, Signage & Design

From the logo on the door to the menu board inside

Professional brand and signage design that turns walk-bys, drive-bys, and clicks into customers.

A look at recent signage & design projects

Brand Identity

Build a brand that sticks. Logos, color systems, messaging frameworks, and the strategy behind them.

Signage & Wayfinding

Custom monument signs, building signs, window graphics, and on-site wayfinding that gets noticed.

Menus & Print

Clear, compelling menus, brochures, and print collateral that match your brand and drive action.

Need a fresh look for your business?

From concept to installation, we handle every step of your branding and signage project. Let’s talk about your vision.
Our Work

Real businesses. Real growth.

A snapshot of recent client work across branding, digital advertising, social, and reputation management.

This local SWFL brokerage was referred to ADsource while looking for ways to grow their client base. After initial market research, we discovered the cities that respond best to this client's messaging and focused ad spend on these geofenced areas. Through these back-end Meta Ads strategies and social media management service, we continue to produce multiple new leads every month. Social media marketing continues to be the most economical and efficient way to spend your advertising dollars.

Weichert Realtors, Paradise Homes

Southwest Florida · Meta Ads & Social
 

This well-established small business in Auburn, New York approached ADsource with a need for an increase in sales. Operating since 1977, this client was in a unique position to curate its marketing strategy to a well-established audience. Through email marketing, we used customized retargeting strategies and tailored messaging to convert its one-time customers into recurring guests with monthly memberships. We continue to push trial amongst new customers by offering special discounts in exchange for contact information through social media platforms, growing their email contact list and adding to the remarketing cycle.

K&S Car Wash

Auburn, NY · Operating since 1977
 
About ADsource

Growing healthy brands since 1993

ADsource was founded on a simple idea: small and mid-sized businesses deserve the same caliber of marketing strategy and creative that big brands get — without the big-agency overhead, ego, or runaround.

For 30+ years, our team has helped chambers of commerce, real estate brokerages, retailers, service businesses, and dozens of other operators across Southwest Florida and beyond build brands that compound over time — not just campaigns that look good in a deck.

From the logo on the door to the Google Ad that drove a customer there, we own every touchpoint — so you can stop juggling vendors and start scaling.

30+

Years growing brands

200+

Listing platforms managed

Multi-industry

Real estate, retail, services, B2B & more
Our Team

Meet the people behind your brand growth

A senior team with decades of combined experience in branding, digital strategy, design, and client service.

Dr. Betty N. Carew

President & CEO

Dr. Betty N. Carew is an accomplished executive, business strategist, and marketing leader serving as Chief Executive Officer of ADsource, a full-service advertising and marketing agency. She leads high-performing teams that partner with CEOs, CMOs, senior marketing executives, and business owners to expand market reach, elevate brand visibility, and accelerate growth through innovative, data-driven strategies.

With nearly three decades of experience at 3M Corporation, where she held executive roles across global marketing, business development, sales, and Lean Six Sigma operations, she earned Master Black Belt certification and led major continuous improvement initiatives across business units and industries. She is also Founder and Board Chair of the Betty Carew Women’s Development Foundation, a 501(c)(3) nonprofit advancing economic empowerment for marginalized women, and serves on the Board of Directors of the American Marketing Association (Florida and Indiana Chapters).

Dr. Carew holds a Doctorate in Business Administration from the University of Wisconsin–Whitewater, an MBA in Marketing from the University of St. Thomas in St. Paul, Minnesota, and a bachelor’s degree in business administration from Minnesota State University, Mankato.

Mary Shallies

Marketing Strategy Consultant

With more than 30 years of experience, Mary Shallies brings a proven track record of driving business growth through strategic, data-informed marketing. Her expertise spans a wide range of industries, where she has consistently developed and executed integrated marketing strategies that deliver measurable business outcomes.

As a former agency owner, Mary worked directly with executive teams to align marketing initiatives with organizational goals, translating insight into action and strategy into sustained performance. In her current consultative role, she serves as a senior strategist, working in close partnership with our team and clients to develop, optimize, and guide high-impact marketing initiatives. Her deep market insight, analytical rigor, and results-driven approach position her as a key advisor in building brand equity, accelerating customer acquisition, and driving long-term growth.

Caroline Sparks

Marketing Director

Caroline Sparks is the Marketing Director at ADsource, where she sets the strategic marketing direction for the agency and key accounts. An experienced marketing professional with over 13 years of expertise, she develops integrated strategies that support business growth, brand development, and digital transformation. Her work spans multi-channel initiatives across SEO, content, CRM, email, social media, website development, and analytics, with a focus on turning marketing into a more measurable and strategic business function.

With an MBA in Marketing, a BS in Digital Cinematography and Journalism, and certifications in Google Analytics, Google Ads, and HubSpot, Caroline offers a balanced blend of business strategy, creative leadership, and technical marketing expertise. Outside of the workplace, she enjoys hiking, playing the flute, and growing orchids.

Philip Hobt

Lead Graphic Designer

Phil is Lead Graphic Designer at ADsource. Armed with a Bachelor of Science in Industrial Design and Visual Communications from Ohio State University, Phil began his career 25 years ago working in agencies and publications as a Senior Art Director.

At ADsource, Phil designs everything from brand identities and signage to digital ads. You name it, Phil will brand it consistently and creatively. A little-known fact about Phil: he served for seven years as an adjunct professor in the design department at Southern Technical College, teaching aspiring graphic designers in typography, advanced concept development, and portfolio studies. He values freshness, consistency, and innovative thinking that clients appreciate.
 

Demetris Holligan

Digital Marketing & Project Manager

Demetris is a Digital Marketing and Project Manager at ADsource, where he manages the implementation and optimization of digital ads and controls the operations behind our production projects. He holds a degree in marketing and numerous certifications including Google Ads, Project Management, and content creation, bringing a sharp eye for strategy and execution to every campaign.

He combines analytical precision with creative insight to drive measurable results for our clients. Known for his ability to balance performance data with compelling storytelling, Demetris ensures every campaign is not just launched, but launched effectively, with purpose and polish. He thrives on optimizing campaigns, streamlining workflows, and bringing big ideas to life through collaborative leadership and systems thinking. Outside the office, he enjoys photography, playing the piano, and casual games of chess.
 

Robert Silinghia

Business Operations Manager

Robert Silinghia is a Business Operations Manager at SplashSource. He focuses on building the operational systems and processes that allow our team to deliver consistent, measurable marketing results for our clients. His role centers on optimizing internal workflows, improving reporting visibility, and aligning cross-functional teams so campaigns and projects move efficiently from strategy to execution.

He holds a Bachelor of Science in Mechanical Engineering from Purdue University, along with a Certificate in Entrepreneurship and Innovation. His background combines analytical problem-solving with business strategy, allowing him to approach operations with a data-driven mindset while keeping scalability and growth at the forefront. Prior to joining SplashSource, he worked at Deloitte as a Technical Program Manager, where he led complex enterprise initiatives including a large-scale tech implementation for a Fortune 50 technology and cloud services company. In that role, he managed cross-functional workstreams, developed governance frameworks, and built executive-level reporting that helped leadership track performance, mitigate risk, and successfully deliver large transformation projects.

At SplashSource, he applies that same structured approach to agency operations—developing scalable processes, implementing KPI dashboards, and improving collaboration across teams. His goal is to ensure the agency operates efficiently behind the scenes so our team can focus on delivering high-quality marketing strategies that help our clients grow.

Alexa Glazier

Account Coordinator

Alexa Glazier is an Account Coordinator at ADsource, where she focuses on client acquisition and helping businesses unlock marketing solutions that drive measurable growth. She is currently a senior at Florida Gulf Coast University, pursuing a Bachelor’s degree in Communication with a concentration in Public Relations and a minor in Customer Experience Management.

At ADsource, Alexa is dedicated to building new client relationships and guiding businesses through the process to ensure they find the right marketing strategies for their goals. She plays a key role in generating leads, presenting tailored solutions, and securing long-term partnerships that drive measurable growth, and is passionate about helping businesses expand their presence and increase customer loyalty through innovative marketing strategies.

Sissel Cruz

Graphic Designer

At ADsource, Sissel designs social media content that combines creativity, current trends, and brand consistency. She specializes in producing graphics that elevate campaigns, from custom templates and branded assets to polished visuals that capture attention across platforms.

With years of experience creating social media templates and design kits, she knows how to balance design with functionality, ensuring content is not only visually engaging but also adaptable for brands. Her designs reflect each brand’s unique voice while helping clients feel confident, proud, and excited about the way their story is represented online.
From the Blog

Marketing insights for growing businesses

Strategy, playbooks, and trends from the ADsource team.

How to Build a Lead Generation System That Doesn’t Depend on One Channel

Overview Many businesses rely too heavily on a single lead source. That source might be Google Ads, social media, referrals, outbound outreach, or search traffic. ...
Read Article →

Why Clear Messaging Converts Better Than Clever Marketing

Overview Many businesses assume strong marketing needs to be highly creative, unexpected, or clever to work. Creativity does matter, but clarity often matters more. If ...
Read Article →

Digital Marketing Strategy for Small Business: A Practical 90-Day

Most small businesses do not need more marketing ideas. They need a clearer system. That is the real difference between scattered activity and steady growth. ...
Read Article →
Get In Touch

Let's grow your brand together

Book a free 30-minute strategy call. We’ll audit your current marketing and show you the exact roadmap to scale.

Call us

(239) 495-0007

Email us

hello@adsource.us

Visit us

8260 College Pkwy, Unit 101 Fort Myers, 33919 United States

30+ years growing brands across Southwest Florida and beyond

Office hours: Mon–Fri, 9am–5pm ET
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